business

How to identify real gurus and experts

Published on 
1 min, 65 words

This is an old post (March 2009) that someone retweeted but still holds true on how to work out if an expert is really an expert. It also is a guide how not to fall into common traps that so-called experts fall into.

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Categories: business

The unseen impact of the little trade-offs

Published on 
1 min, 149 words

I found this article to be a very astute observation that it can be all the "little trade-offs" that can add up to cause issues. The article highlights it from the perspective of a leader who can make small decisions, usually around putting something off or taking a short cut, that can add up to impact their work and those around them.

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Categories: business

Using crazy socks to make an impact

Published on 
1 min, 114 words

This is a great article about a small business that is growing rapidly and run with a smile on their faces. John and his dad started a business to sell crazy, fun socks and it has gone from strength to strength. I also like the 5% of sales to the Special Olympics and the socks for charities (watch the video).

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Categories: business

Surprising the customer with unexpected pricing

Published on 
1 min, 114 words

Derek Sivers highlights an interesting pricing approach in this article. He was asked to perform at a distant location. When the customer couldn't afford the price they suggested reducing the performance time, hoping to reduce the price. Instead of doing the expected he raised his price. His reason was that they were paying for him to get to the location and then do the work where the work was the fun bit. By reducing the time on the fun bit it was less worth him making the trip.

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Categories: business life